How Reebok's Terry Tate Smashed His Way Into Super Bowl History
We've all seen plenty of slapstick humor in Super Bowl commercials, but nothing can top the jaw-dropping, bone-rattling punishment dished out by Terry Tate, Office Linebacker, in Reebok's hilarious 2003 commercial. In our latest deep dive into legendary Super Bowl spots, our group of experts dig into the comic masterpiece—explaining why it worked, and why we could all use a Terry Tate in our office.
Featuring:
- Eric Francisco, Entertainment Journalist, Inverse
- Tim Nudd, Editor in Chief, Clio Awards and Muse by Clio
- Tyler Cameron, Television Personality and Model
- Rob Reilly, Global Chief Officer, WPP
- Yamaneika Saunders, Comedian and Writer
- Michele Tafoya, NFL Sideline Reporter
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Chrysler and Eminem's Epic Salute to Detroit and Its Auto Industry
The Enduring Charm of Coke's Mean Joe Greene Ad
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Eli Manning on His NFL Ad and Those Sweet Dirty Dancing Moves
The NFL's Epic Super Bowl Ad That Was 100 Years in the Making
When Every Ad Was a #TideAd: How P&G Hijacked the Super Bowl
Nothing but Net: Jordan and Bird's Epic Showdown for McDonald's
Cindy Crawford for Pepsi: Two Icons, One Perfect Super Bowl Ad
Budweiser's 'Puppy Love' ... the Cutest Super Bowl Ad Ever?
How Doritos and Mountain Dew Created a Rap Battle for the Ages
Betty White and Snickers: A Match Made in Super Bowl Heaven
CREDITS
Reebok "Terry Tate: Office Linebacker"
Client: Reebok
Agency: Arnell Group
Director: Rawson Marshall Thurber
Creative Director: Peter Arnell
Executive Producer: Miriam Franklin
Production Company: Hypnotic
Director of Photography: Eric Haase
Editor: Jason Painter
Editorial Company: Swietlik
Music: Larry Pecorella
Music: David Hutten
Music: Justin Hori
Music: Comma Music
Audio Mixer: Loren Silber
Audio Mixer: POP Sound
