A Return to the Icelandverse, SS+K's Perfect Metaverse Parody
Tagline is our podcast about the making of great ads. Listen to Season 2, Episode 9 above.
The metaverse may well be our future, but it's a metaverse parody that's gotten more attention this ad-award season. For this episode of Tagline, we sat down at Cannes Lions with folks from the agency SS+K and Visit Iceland to talk about "Welcome to the Icelandverse," the video from late last year that expertly spoofed Mark Zuckerberg's vision of our utopian virtual future—and offered a nonvirtual Iceland travel experience as a welcome alternative.
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See the Icelandverse video below:
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