Sam An

Sam An headshot

Location

Los Angeles

Portfolio

https://www.soonbinan.com/

One-sentence bio

I am I.

Creative philosophy or approach

I prioritize human nature. Human-centered storytelling.

Recent work I’m proud of

My favorite is a campaign I made for SF Jazz. I'm proud of it because, it really showcases my thought process well. As I stated above, I prioritize interactions between people.

Link to campaign: https://www.soonbinan.com/sfjazz

Sam An recent work

Recent work I admired

"Quarantine Whopper!" I love how simple it was, and yet manages to engage with the existing and possible future Whopper fans!

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Tim Nudd
Tim Nudd is editor in chief of the Clio Awards, editor of Muse by Clio, and host of the podcast Tagline. He is the former creative editor of Adweek.

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