Michael Rovner
Location • Title
New York • Creative Director, Writer
Portfolio
One-sentence bio
Egoless creative director/writer/mentor for all your advertising needs.
Creative philosophy or approach
Find the truth. Then tell it. And find a way to make folks give a shit. That helps.
Recent work I’m proud of
We made a 1.5 carat lab-grown diamond engagement ring from real Crystal Pepsi. And gave it away to one lucky fan who tweeted at Pepsi with their ideal proposal.
Link to campaign: https://www.rovnerwriter.com/pepsi
Recent work I admired
Who didn't love the Jeep Bill Murray Super Bowl spot? Morons, that's who.
