Laura Colored

Laura Colored headshot

Location • Title

Amsterdam • Art Director


One-sentence bio

I am an art director with strong concepting skills and big curiosity for almost everything.

Creative philosophy or approach

I believe that in the craft of insights as a way to achieve impactful and meaningful ideas. That is why I always try to understand the psychology behind human behaviors, so that ideas can talk to people, instead of advertisers or even audiences. Without that insight, you can have a stunning execution, yes. But it can also be easily forgotten. And that's worst than not having likes on Instagram.

Recent work I’m proud of

I am really proud of the consent rating because it is a great example of how a human insight can solve a hard brief. The result is a simple way to use pop culture as an ally with an idea that can be executed in a simple way and communicated in all media. *spec work for JongeHonden*

Link to campaign:

Laura Colored recent work

Recent work I admired

"The Cleanest Porn Ever," from Pornhub, and in general all their campaigns and how they have challenge the way we see and talk about porn.

Advertise With Us

Featured Clio Award Winner



The best in creativity delivered to your inbox every morning.