Location • Title
Brooklyn • Copywriter
A former TV producer/writer turned advertising copywriter.
Creative philosophy or approach
Above all collaboration and empathy. I want to arrive at the best idea with some good people.
Recent work I’m proud of
I created a trumpet from bullet casings with survivors of the Stoneman Douglass shooting. It represented their non-profit's goal that the arts, and music, can heal.
Link to campaign: https://www.cwthecw.com/#/trumpet/
Recent work I admired
The Wendy's Fortnite project. It targeted and engaged with fans with surgical precision.