Emo-pop sensation Billie Eilish leads an all-star roster of women entertainers and influencers who helped create Bleacher Report's first collection of soccer apparel.
Available through the B/R app and in the sports site's digital store, the collection boasts "unisex designs that speak to equality, female empowerment, equal pay and other relevant cultural issues of the day," the brand says. Jerseys and T-shirts, priced at $80 and $30 respectively, drop just as the FIFA Women's World Cup heats up (igniting the issue of unequal pay scales for male and female players).
Check out Eilish—last spotted judging this dreamy (nightmarish?) Adobe art contest—and her Bleacher Report "blohsh" logo jersey:
Equal pay for top-level play … and Go Team USA! (Here, Bleacher's partners receive a percentage of sales.)
The media property previously collaborated on fashion with Dwyane Wade, Travis Scott and Nas. Such efforts deepen the fusion of sports, entertainment and fashion, with Bleacher Report following a winning game plan executed most famously by the NBA.
Rapper Megan Thee Stallion, radio and TV host Scottie Beam and singer/producer Kehlani, among others, appear with their designs below:
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