Spotify Immortalizes Cardi B and Three Other Hip-Hop Artists With Their Own Sculptures

Round two of the RapCaviar Pantheon

In 2017, Spotify honored three of that year's biggest hip-hop artists—21 Savage, SZA and Metro Boomin—with life-size sculptures, immortalizing them, much as the great civilizations of antiquity did with their own epic heroes. 

The project was dubbed the RapCaviar Pantheon, named after the RapCaviar playlist on Spotify—which, at 11.4 million followers, is the most influential playlist in the hip-hop world. 

Today, Spotify announced four new additions to the Pantheon. They are Cardi B, Jaden Smith, Juice WRLD and Gunna. All four are getting their own sculptures, which will be on display from April 3-7 at the Brooklyn Museum, which also featured the first sculptures two years ago. 

"Spotify is committed to supporting young, innovative artists who also have a positive impact on the music industry, culture, and society," said Carl Chery, Spotify's hip-hop curator and head of RapCaviar. "These four bold and fearless artists are striving to make changes with their music, and we're thrilled to induct them into the program."

See the sculptures here: 


Cardi B


Juice WRLD


Gunna


Jaden Smith

Ibra Ake, the photographer and art director who is a longtime creative collaborator of Donald Glover's, worked with Spotify's in-house team on the campaign. Ake directed the accompanying films. 

CREDITS

Spotify

VP, Global Brand: Alexandra Tanguay
VP, Global Executive Creative Director: Alex Bodman
Global Head of Design Brand: Rasmus Wangelin
Global Director, Brand Strategy: Zach Pentel
Creative Director: Cecilia Azcarate, Heather Brodie, Tal Midyan
Design Director: Felipe Rocha
Director, Integrated Production: Belinda Lopez 
Producer: Tara Fraser
Senior Experiential Marketing Manager: Natalie Espinosa
Global Brand Lead: Payman Kassaie

Chief Content Officer: Dawn Ostroff
VP, Music: Nick Holmsten
Global Head of Artist & Label Marketing: Marian Dicus 
Head of North America, Artist & Label Marketing: Rosa Asciolla
Manager, Artist & Label Marketing: Sydney Lopes
Head of Urban Music: Carl Chery 
Senior Editor, Hip-Hop: Maxwell Adepoju
Manager, PR & Communications: Tamika Young 
Associate Director, Artist Marketing: Amanda Butler
Global Social Campaign Manager: Zainab Hasnain
Social Community Manager: Max Weinstein 

Partners

Co-Creative Director: Ibra Ake
BTS photography: Keith Oshiro 
Production partner: Mamag Studios
Fabrication partner: Pretty in Plastic
3D design and animation: unfun
Event production: Trevanna Entertainment, Inc. 
Experiential consultant: PVTL
Museum photography: Anthony Cotsifas
Retouching: Rob Willingham

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Tim Nudd
Tim Nudd is editor in chief of the Clio Awards.