Creative philosophy or approach
People gotta relate to the work, feel the work, be moved by the work and then people will move for the work.
Recent work I'm proud of
Honest to god, I had to do something, with so many exposure during isolation, we can't dream what a domestic violence victim is going through these times. The least we can ALL do is be aware.
Recent work I admired
Netflix, the spoiler billboard is absolutely genius even tough it is a ghost ad. It perfectly shows a personality all brands could have instead of just licking everyone's shoes.