Inside Johnnie Walker and Robert Carlyle's Brand Film for the Ages
This week on Tagline, we time-travel to 2009 to revisit BBH London’s five-minute brand-history film for Johnnie Walker, with Robert Carlyle in a virtuosic performance, shot in a single take. It’s a story of great writing, camerawork and theatrical visual storytelling—as well as soaking rain, insects, and last-minute problems with legal.
Listen to episode 7 of Tagline above, or subscribe to the show wherever you get your podcasts. And below, check out the full Johnnie Walker spot.
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Episode 7 guests
• Justin Moore, executive creative director, FCB West
• Ruben Mercadal, associate director of film production, Droga5 New York
• Jamie Rafn, director, Smuggler
• Kate Owen, editor/partner, The Den Editorial
• George Richmond, cinematographer
• Jamie Masters, composer/sound designer, Adelphoi Music