9 Cannabis Leaders on the Industry's Creativity Today, and What's Next

Conversations from the Grasslands party at MJBizCon and MJ Unpacked

Every year, the cannabis industry changes so radically that it can be hard to keep up. 2021 was no different, as brands navigated their own product and marketing challenges within an ever-changing regulatory and consumer landscape.

To get a sense of the industry's current creative efforts, and where we're heading next, we attended MJBizCon and MJ Unpacked in October, where we were able to chat with many leaders in the space. We pulled many of them aside at the Grasslands party and asked them for their thoughts on three topics—a current project they were excited about, their favorite thing happening in cannabis today, and where the industry might be going in 2022.

See the videos below for thoughts from nine cannabis leaders.

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Tim Nudd
Tim Nudd is editor in chief of the Clio Awards, editor of Muse by Clio, and host of the podcast Tagline. He is the former creative editor of Adweek.

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